- Reduce plastic filter waste (Hemp is biodegradable).
- Sequester carbon in every filter (Hemp grows by capturing CO₂).
- Purify efficiently with less environmental cost.
- Traceability of your filters through their Lifecycle.
- Waste to Product At the end-of-life the filters no longer go to landfill they are repurposed into a new product.
- Regulations, We can help meet the targets Governments are and will mandate.
- Packaging and Packaging Waste Regulation (PPWR).
A tangible force multiplier for your sustainability goals. A unified front against Scope 3 emissions, banish the Ghosts. Clear the Air. Transform Your Supply Chain.
The Problem
Modern environments require more than just clean air / water; they require total pathogen control and a Future where the solution is aligned with ESG and Climate commitments.
The Solution
"Our mission is to create safer environments through a dual-layer approach. First, we upgrade air quality management by replacing outdated synthetic filters with our proprietary HempAire™ technology. Second, we deploy SANI-99™, a powerful sanitisation agent that ensures water safety and surface sterility. Together, they provide a 360-degree shield against contaminants."
HempAire™ (Filtration):
- Replaces standard HVAC and physical filters with industrial-grade, hemp-based high-efficiency media to trap airborne contaminants, no retrofitting.
SANI-99™ (Disinfection)
- A versatile partner technology that compliments filtration to actively eliminate pathogens in water supplies and on high-touch surfaces.
Synergy in Action
- PURA ES combines the natural filtration power of HempAire™ with the active disinfection capabilities of SANI-99™. This synergy creates a comprehensive defence system, ensuring unparalleled protection against contaminants and pathogens in both air, water and Surfaces.
Why HempAire™ Nature's Filter for Air and Water
Natural Phytoremediation
Hemp's innate phytoremediation powers enable it to trap pollutants, toxins, and contaminants from both air and water streams with remarkable efficiency.
Renewable & Fast-Growing
Deep-rooted and extraordinarily fast-growing, hemp offers a genuinely renewable, biodegradable alternative to petroleum-based synthetic filters that harm our environment.
Scientifically Proven
Rigorous scientific studies demonstrate that hemp-based membranes achieve over 98% particulate matter removal efficiency, rivalling conventional options.
Carbon Negative Production
Hemp absorbs more CO2 during growth than is emitted during processing, making the filters carbon negative and actively fighting climate change.
Superior Moisture Management
Hemp's natural moisture-wicking properties prevent mold growth and maintain optimal airflow even in humid conditions, extending filter life.
The "Embedded Carbon Asset" Model
Don't Just Replace. Manage. The first filter with a digital passport—ensuring total accountability from installation to regeneration.
Scope 3 Emissions
Corporates are under immense pressure to report Scope 3 emissions and reduce landfill waste, with HempAire™, now you can.
Drop in Replacement
Seamless Integration: Zero Retrofitting Engineered as a direct drop-in solution for your existing infrastructure. Upgrade instantly without downtime or capital expenditure.
Standards and Performance
Meets or Exceeds: ISO 16890 & ASHRAE 52.2 | UL 900 Fire Safety Rated | Optimised Pressure Drop.
Built Where it Matters
Localising production to cut carbon miles and guarantee responsiveness.
Packaging
We will endeavour to utilise packaging based on the environmental benefit.
Waste to Value
"The future of manufacturing lies in 'Waste-to-Value' engineering. Emerging bio-technologies now allow us to deconstruct organic matter—such as spent hemp fibers—and re-engineer them into high-performance biocomposites. Instead of ending up in a landfill, these materials are broken down and reborn as carbon-locking construction insulation, durable packaging, or automotive bioplastics.
From Consumable to Asset
Every year, organisations replace thousands of air and water filters — with no visibility, no accountability, and no end-of-life plan.
They become:
- Untracked waste
- Unreported carbon
- Missed ESG value
- Rising disposal costs
Synthetic filters were never designed for a circular future, we are creating the bridge between the old and the new with a PURAVIEW™ platform.
Working with our partner providing smart building IoT solutions our HempAire™ filters are activated, tracked, and responsibly retired.
Innovating Hemp Woven & Non-Woven Media
PURA ES harnesses two complementary hemp technologies to deliver superior filtration performance across diverse applications and environments.
Woven Hemp
Our woven hemp fibres provide exceptional durability and high-strength filtration, ensuring long-lasting performance even in demanding industrial applications.
Non-Woven Hemp
Non-woven hemp excels at capturing fine particulates whilst maintaining superior breathability and remarkably low pressure drop across the filter surface.
Antiviral / Antimicrobial
Nature created the plant and human ingenuity created filters that have built in protection, no special coatings, non synthetic just natures power.
HempAire™ + SANI-99™ : Unstoppable Protection
Proprietary Sanitising Solution
SANI-99™ is a powerful, proprietary formula that disinfects and sanitises both physical surfaces and air spaces, eliminating harmful pathogens where they live.
Synergistic Performance
Working synergistically with HempAire™, and SANI-99™ eliminates bacteria, viruses, mould spores, and volatile organic compounds (VOCs) comprehensively.
Enhanced Indoor Health
Proven through rigorous testing to enhance indoor environmental health by dramatically reducing microbial contamination and improving overall air quality, and protecting the things we touch.
Meeting the Highest Standards
You won't have to take our word for it, we are backed by science and standards, including Halal and Kosher certified.
Your Current Air Filter is a Liability. Ours is an Asset.
100% Plant-Based
Our HempAire™ filters are entirely plant-based, fully biodegradable, and compostable after their useful life, returning nutrients to the earth rather than polluting it.
Designed for Reuse
Engineered for easy cleaning, multiple reuses, and eventual recycling to minimise waste generation and reduce your carbon footprint significantly.
Designed for Repurpose
With the evolution of "waste to product" with our partner and advancement of new non-synthetic binders, our filters can be repurposed into new products giving a truly circular lifecycle, and should they go to landfill they do no harm.
Global ESG Goals Alignment
Decarbonise your supply chain. Regenerate the planet. We replace single-use plastic filters with bio-engineered, tracked assets—helping organisation leaders hit their Net Zero targets faster.
Building a Cleaner Future Together
Transformative Technology
Join the revolution in sustainable filtration—technology that protects people and planet in equal measure.
Water Stewardship, Sanitation and Disinfection
Powered by SANI-99™, our partner solution delivers comprehensive water safety and surface protection.
Advanced Protection
Experience next-generation defence with HempAire™ filtration and SANI-99™ disinfection—backed by rigorous science.
Collective Impact
Together, we're creating healthier spaces and a lasting legacy of environmental stewardship for generations to come.
Our Valued Partners
We collaborate with industry leaders and innovative organisations committed to sustainability and advanced filtration technologies. Together, we're building a cleaner, healthier future.
Stop buying plastic waste and start investing in clean air—apply to pilot the world’s first carbon-negative hemp filtration system.
Contact Us
We're here to help! Reach out to us with any questions, feedback, partnership or Pilot inquiries. We look forward to hearing from you and building a healthier future together.
© 2024 PURA ES Group Ltd. All rights reserved. Purity, Power and Transformation
Introducing HempAire™ Moving Filters from a Consumable to a Value Tracked Asset.